building your business one customer and contract at a time.
Itís the sweat equity an entrepreneur used to prove her
case before the days of the Internet bubble when getting venture
capital seemed to become so easy.
Now, with investors tightening their grips and doing even
more due diligence, bootstrapping is all but de rigueur again,
whether in place of or in preparation for outside funding.
Even during the silly season, however, some entrepreneurs
foreswore the easy money and chose the bootstrap route for their own
reasons. They explained their experiences at this Netpreneur Coffee
& DoughNets meeting held April 26, 2001, joined by veteran
bootstrapper Mario Morino who explained that the process really
hasnít changed very much at all.
2002 Morino Institute. All rights reserved. Edited for length and
Eginton, Chairman, President and CEO, Marketswitch, Corp.
Payne, President and CEO, Cigital, Inc.
Revo-Cohen, Principal, SCENDIS
Copyright © 2002 Morino Institute. All rights reserved.