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 Mitch Arnowitz has twenty
years of traditional and
interactive
marketing experience. He is an expert
in
creating and leveraging relationships to drive
loyalty
and effectively market a person, business
or
brand.
For
the past several years, Arnowitz has used his
business
experience to help emerging technology
companies
solve problems, make connections,
and
grow their businesses. He is well known as
creator
and moderator of one of the Internet's
most
popular marketing discussion groups, the
AdMarketing
email list. In addition, he was
instrumental
in creating and branding the
respected
Morino Institute Netpreneur Program.
Arnowitz
has spent his career helping consumer
brands
boost acquisition, retention, and loyalty.
He
has been part of a specialized business
development
team that designed and sold
lucrative
direct marketing and promotional
campaigns.
He has also directed new and
existing
relationships that leveraged marketing
opportunities
with some of the country's largest
affinity
and loyalty marketers. Representative
clients
include TV Guide, Norwest Bank, Bell
Atlantic,
Cox Cable, Gerber Food, AARP, the
NFL,
Time Warner, and Fidelity Investments.
In
addition to directing regional sales offices,
Arnowitz
has created divisions and opened
profitable
business channels for a range of
companies.
He is a specialist in ground breaking
programs
and has worked in both established and
emerging
organizations, for non-profits and for a
family
owned business.
An
opinion leader, Arnowitz and his work are
often
quoted in newspapers such as The
Washington
Post and been cited for "best
practices"
by leaders in the marketing industry.
He
is also a frequent moderator and speaker at
industry
conferences, publishing award-winning
marketing
guides and interviews for respected
industry
publications. |
